{ Portfolio > Apple Computer

Apple Students

Apple.com/students — managed entire redesign of website, including in-house and external designers, marketing teams and corporate design team. Site needed to do many things: speak to 3 different student major audiences, give fresh new information, and maintain a young feel. Top 10 site for Apple.com, most 'cutting-edge' site for company.

As an in-house designer of Apple computer from 2001 to 2007, I held various roles.

Senior Web Designer 2001-2003: When I started in 2001 I managed, coded and designed the Education Marketing Intranet. I also updated webpages, created brochures, and did maintenance work on Apple.com/education.

Art Director 2003-2006: Effectively executed education website visual and organizational redesign. Designed comps and mock ups for
various marketing websites, tiles, and banners. Organized and directed photography shoots. Extensive HTML & CSS coding, animation, and file management. Developed intelligent user-interfaces for PHP based applications. Brochure & flyer creation.

Senior Design Manager 2006-2007: Managing the ongoing upkeep and overall design for education website. Daily coordination of external and internal designers, engineers, and marketing managers handling numerous projects to create websites that tie in with overall marketing strategy. Directly in charge of internal design and HTML production team.

More Apple work:

Why Apple

Website concepting, art direction, and design; Worked with in-house designers, external designers, internal marketing managers, and corporate graphic design team to coordinate all aspects of project including budgeting, schedules and design reviews; All html and CSS implementation; Major website for Apple Education division.

 

ENews for Education

Art Direction for Monthly email newsletter to 20,000 education customers.

 

Apple Products

Managed redesign project of website; Worked with in-house designers, external designers, internal marketing managers, and corporate graphic design team to coordinate all aspects of project including budgeting, schedules and design reviews; Very cluttered and busy site was simplified into 3 main product areas: hardware, software and iPod.

Untitled Document

Selected Work:

Complex Magazine
Apple
Raybook
Pandora
San Diego Union Tribune
Swim Channel
Small World Labs
Teachster
We Run the Company
Kaching!
Netscape
Something Blue
The WB
Cards
Pets.com
Dina Amsterdam